Avoid Street Soliciting with Brochures

We’ve all seen them – the black-and-white, flimsy brochures that have obviously been printed on an inkjet printer. Hastily designed and just as hastily printed, these brochures are shoved into passers-by hands and usually end up in the next public trash can along the sidewalk. This forcing of information into consumers’ hands is the only [...]

4 Tips for a Better Brochure

Seth Godin’s blog post of “What do you think of my brochure?” isn’t very uplifting, but it’s true. He tells it like it is. He says that the most important thing to remember about a brochure is that “people won’t read it.”
Depressing, yes. Should it make you want to stop making brochures? No.  
It should make [...]

3 Software Programs for Brochure Design

There are many different programs that you can use to design brochures on your computer.  There are some high profile (and expensive) programs, and then there are some lesser programs, some of which can do the job just as well.
Here is a rundown of three relatively popular desktop design programs.
Microsoft Publisher
This is the program that [...]