Some Shortcuts for an Instant Sales Boost

We all desire to increase our sales. However, we all don’t have the budget to engage in a far flung multimedia marketing effort. Luckily, there are creative techniques which can spur sales growth quickly without breaking the budget.
Simple steps like proper incentives for your sales staff go a long way. If a [...]

Choosing and Scoring Big Within a Specific Niche

He who tries to do everything ends up getting nothing accomplished. This truism applies aptly to the world of targeted marketing. Business owners need to step back and figure out who their clients actually are. The large group of customers in your stable is actually just a combination of many small groups.
Let’s [...]

Blind to Ads

This site has really got me thinking…mostly about the world we live in.
We are constantly bombarded with advertisements. From the ballparks we play in, to the park benches we sit on, everything is covered in ads. We are so inundated with these things that we have become largely oblivious to them.
But [...]

A Breath of Fresh Air

I’m pretty sure I’ve talked about this before, but I can’t help myself……
Do companies even do market research before they design their ads? I mean, if they really investigated what it was that I wanted, I would notice a lot more ads, right? But I swear that I ignore virtually every ad that [...]

An Amazon.com Review and Why I Just Can’t Get Enough

I’ve been buying from Amazon.com for over 2 years now and I still can’t get enough. Sure there’s craigslist for cheaper stuff but when it comes to quality cheap stuff, Amazon’s still the way to go. Home delivery is a definite plus.
I just purchased three kinds of knives from Amazon.com (and I’m talking about [...]